Award-winning PR agency for technology brands, Bud, has scored a hat trick of account wins across Asia-Pacific, having been appointed by dLocal, Iceotope and Crimtan.
The recent retainer wins come at a time when Bud prepares to celebrate its third birthday, having been established by founder Oliver Budgen in 2020 and since growing its footprint to 16 employees (Buddies) across Singapore, Malaysia, Indonesia and most recently, the Philippines.
About the new clients:
Enabling cross border connectivity
Headquartered in Uruguay, dLocal is a financial technology company specialising in cross-border payments across emerging markets. Bud has been assigned to build dLocal’s brand awareness as the company expands into Southeast Asia.
Keeping data centres cool
Iceotope is the global leader in Liquid Precision Cooling, offering solutions both in-side and out-side of data centres to isolate and protect critical IT from the surrounding environment and atmosphere. Bud’s role is to act as the company’s press office team in the region.
Lifecycle marketing at scale
Experts in intelligent lifecycle marketing, Crimtan is a market leader in lifecycle marketing solutions. Bud’s brief spans both internal and external communications as the company ramps up its regional footprint.
Commenting on the wins, Oliver Budgen, CEO, and founder said, “From fintech platforms that empower local vendors in emerging markets, to emerging technology that brings extreme greener data centre cooling to Asia, we continue to be inspired by businesses who are positively changing the world around us. As Bud approaches its third birthday, we’re looking forward to the next three years, and as innovative businesses continue to disrupt existing markets (or create entirely new ones) we’re focused on positioning Bud as the go-to partner for these pioneering brands and the visionaries that drive them.“
Commenting on the partnership with Bud, Amanda Tan, Director of Marketing and Public Relations at Crimtan said, “It has been a seamless experience working with the Bud team. They’re proactive, attentive, and are able to grasp what’s needed efficiently. I look forward to what the Bud team will bring to Crimtan in 2023.”